What is Signal Amplify?

Signal Amplify is a service provided by Signal Digital, Inc. The Amplify service provides data management solutions that allow our clients to recognize their customers across platforms, to better understand their customers and to engage their customers with more targeted marketing messages.

In order to provide the Amplify service, we collect or receive certain data from and about consumers who interact with our clients (for example, on a client website, at a client retail store or within a client mobile app). We do not use personal information, meaning your name, contact information or other information that specifically identifies you as an actual person, in connection with the Amplify service. We do store and use data that has been hashed or otherwise de-identified. Once data has been hashed or de-identified, we do not recognize the information as personal information. We also collect, store and use IP addresses and device identifiers as part of providing the Amplify service. Our collection, use and sharing of data is governed by our Privacy Policy.


Opt-Out

If you do not want data connected to your browser or device to be used by Signal Digital, Inc. in connection with its Amplify service and its clients’ interest based advertising, you may opt-out below:
For mobile websites, you can delete our cookie via the browser settings. For mobile apps, you can typically limit ad tracking using the settings on your phone, tablet or other mobile device using the “Ads” menu, “Ad Tracking” setting, or similar setting on your device.

Note that the opt-out provided on this page is only for the Amplify service and will only opt-you out of the use of information connected to your device(s) by Signal Digital, Inc., in connection with its clients’ interest-based advertising programs. Signal Digital, Inc., may still collect and use data for other purposes and in connection with providing other services to clients. And other companies may use data they collect about you for advertising purposes. Also note that if you clear your cookies or the cache of your browser or device, if your device identifier is reset, or if you use a different browser or device, you may need to return to this page and opt-out again.


Industry opt-outs

Signal is a member of the Network Advertising Initiative (NAI) and adheres to the NAI code of conduct. You may use the NAI opt out tool http://www.networkadvertising.org/choices/, which will allow you to opt out of seeing targeted ads through your web browser from NAI member companies. We also support the Self-Regulatory Principles for Online Behavioral Advertising as managed by the Digital Advertising Alliance (DAA). You can visit the DAA opt-out page here: http://www.aboutads.info/choices/